generate code 39 barcode using c# 10: Product Recommendations in Visual C#

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10: Product Recommendations
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One of the best advantages of an Internet store compared to a brick-and-mortar store is the capability to customize the web site for each visitor based on his or her preferences, or based on data gathered from other visitors with similar preferences. If your web site knows how to suggest additional products to your visitor in a clever way, he or she might end up buying more than initially planned. In 10, you ll learn how to implement a dynamic product recommendation system.
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Part 3: Phase III of Development
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11: Managing Customer Details
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In the first two stages of development, you ve built a basic (but functional) site and have hooked it into PayPal for taking payments and confirming orders. In the third section of the book, you ll take things a little further. By cutting out PayPal from the ordering process, you can gain better control as well as reduce overhead. This isn t as complicated as you might think, but you must be careful to do things right. 11 lays the groundwork by implementing a customer account system, as well as looking into the security aspects of exchanging and storing customer and credit card details.
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12: Storing Customer Orders
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In this chapter, you ll make the modifications required for customers to place orders that are associated with their user profiles. The main modification here is that the customer associated with an order will be identified by a new piece of information in the orders table, and much of the rest of the modifications will be made to use this information. Also in this chapter, you ll take a look at dealing with another common feature of e-commerce sites: tax and shipping charges. Many options are available for implementing this functionality, but we ll just examine a simple way of doing things and lay the groundwork for your own further development.
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13: Implementing the Order Pipeline: Part I
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The HatShop e-commerce application is shaping up nicely. You ve added customer account functionality, and you re keeping track of customer addresses and credit card information, which is stored in a secure way. However, you re not currently using this information you re delegating responsibility for this to PayPal. In this and the next chapter, you ll build your own
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INTRODUCTION
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order-processing pipeline that deals with authorizing credit cards, stock checking, shipping, providing email notifications, and so on. We ll leave the credit card processing specifics until 15, but we ll show you where this process fits in before then.
14: Implementing the Order Pipeline: Part II
In this chapter, you ll add the required pipeline sections so that you can process orders from start to finish, although you won t be adding full credit card transaction functionality until the next chapter. We ll also look at the web administration of orders by modifying the order admin pages added earlier in the book to take into account the new order-processing system.
15: Credit Card Transactions
The last thing you need to do before launching the e-commerce site is enable credit card processing. In this chapter, we ll look at how you can build this into the pipeline you created in s 13 and 14. You ll see how to use two popular credit card gateways to do this: DataCash and Authorize.net. By the end of this chapter, HatShop will be a fully functioning, secure, and usable e-commerce application.
16: Product Reviews
At this point, you have a complete and functional e-commerce web site. However, this doesn t stop you from adding even more features to it, making it more useful and pleasant for visitors. By adding a product reviews system to your web site, you increase the chances that visitors will get back to your site, either to write a review for a product they bought or to see what other people think about that product.
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