asp.net qr code generator open source FIGURE 4-19 Telling someone to go backward instead of forward gives a twist to a journey motif. in VB.NET

Encode QR-Code in VB.NET FIGURE 4-19 Telling someone to go backward instead of forward gives a twist to a journey motif.

FIGURE 4-19 Telling someone to go backward instead of forward gives a twist to a journey motif.
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THE BLOCKBUSTER MOTIF
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Some of the most powerful presentation motifs are drawn from popular culture, such as the opening statement of the jury trial described in 1 that used a CSI motif I inspired by the popular television show. Finding a blockbuster motif that works well for your audience is a blend of science and art the science of doing thorough research to know your audience and the art of applying an interesting theme in an innovative way to your information.
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The best motifs are extendable. Your motif will play out extensively through the rest of the presentation structurally, verbally, and visually. The more elegantly a single motif can extend through all levels of the presentation, the more impact it will have. Sometimes a motif is straightforward, and other times it will be clever, humorous, or surprising. The deeper and more broadly your simple motif can be applied through the entire presentation, the more cohesive and elegant the communication.
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Closing the Curtain on Act I
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You should invest a good amount of time considering your motif and trying on different ones for size, because if you nd a good one, it can transform the ber of your story thread into ber optics as your new information travels through working memory.
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Closing the Curtain on Act I
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Now that you have ve headlines, you ve completed the rst draft of Act I. Review your headlines. They might seem simple, but they ve helped you to accomplish many important tasks, such as tailoring your presentation to your audience and establishing criteria to narrow down the information you want to communicate. Consider these headlines a working draft as you complete the rest of the story template; you might need to return to them and revise them as you develop the rest of your presentation.
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When a journalist puts the most important information somewhere else in the article rather than the front, it s called burying the lead. The structure of Act I ensures that you don t bury your lead by making sure that you always bring the most important information to the top level of attention at the start of every presentation.
If you haven t already done so, take the time now to review your ve headlines with your team and anyone else who needs to approve your presentation. These headlines determine everything that will unfold next in your story, so it s important to get other people involved early in this writing process to make sure that you re on the right track. Never rush through the process of writing your Act I headlines the words that you write in Act I will make the difference between a strong start and a weak one. It s not uncommon for an individual or a team to completely revise Act I several times until the story is exactly right for the audience. An executive team might spend a great deal of time ne-tuning Act I because, in a bigger sense, these ve headlines can de ne the way the organization understands and relates to its customers. These ve simple headlines are in fact a communications strategy and are worthy of whatever resources you normally invest in developing strategic issues. Review the tips at the end of this chapter to develop and re ne your Act I headlines. Here are a couple of things you can do to test and review the headlines now.
4
Planning Your First Five Slides
Reviewing the Five Headlines
Read the ve headlines aloud so that you can verify that you have the tone, ow, and clarity of language that you want. Check your headlines to make sure that you answer each of the clarifying questions that every audience wants to know: where and when, who, what, why, and how. Here are the questions in their respective headlines: The Setting Headline Where am I, and when is it The Role Headline Who am I in this setting The Point A Headline What challenge do I face in this setting The Point B Headline Where do I want to be (The Gap Between A and B) Why am I here The Call to Action Headline How do I get from A to B
If you ever have to give an off-the-cuff speech, use the ve headlines of Act I to start your talk. This is a sure- re way to answer your audience s clarifying questions and leave them thoroughly impressed.
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