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Page 38 Template Track The Template track displays any presentation templates that you have added to the timeline. The templates determine the layout of your presentation how different elements of the presentation display in a viewer s Web browser. 9 discusses templates and how they can enhance your overall presentation.
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Page 39 Part II Preparing to Create Presentations 3: 4: 5: 6:
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Creating an Engaging Presentation Setting up Hardware and Software Preparing to Record Digital Media Recording High-quality Audio and Video
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Page 41 CHAPTER 3 Creating an Engaging Presentation The most important part of your presentation is your message. Sometimes there can be a tendency to use a technology just for its own sake, rather than using the technology to enhance the message you want to convey to your audience. Of course, that does not mean you should not fully explore the technology. It simply means that you should use different digital media elements in Microsoft Producer to convey and enhance your message. In other words, make sure that the audio, video, slides, HTML content, transitions, and so on serve a purpose in your overall presentation. Making a presentation engaging and compelling to your audience should be one of your key goals when you are working in Microsoft Producer. To help you meet this goal, this chapter provides tips and guidelines you can follow to make sure that your presentations achieve their specific objectives. Planning Your Presentation When creating a presentation, one of the biggest temptations is to start making the presentation right away with little or no advanced planning. At times, planning seems like an extra step because there is a tendency to think that planning is not part of the final presentation. However, the simple considerations you make before creating your presentation can help you save time when working in Microsoft Producer. This section of the book provides you with simple suggestions and considerations to think about in the planning and beginning stages of your presentation. If you consider some of the issues in this section before you begin work on your project, it can help give direction to your presentation so that it delivers your message clearly and concisely. Planning can also influence the kinds of digital media you use and how you will use Microsoft Producer to create the final presentation. This chapter concentrates on planning the overall presentation. However, in Microsoft Producer, there are certainly other considerations, especially in regard to recording the video and audio that appears in your presentation. For this reason, this chapter concentrates on the overall presentation. 5 discusses planning for and recording video and audio for your presentation.
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Page 42 Considering Your Audience It is important to consider your audience when planning your presentation. By considering your audience, you can determine what they might want to see in your presentation. If, for example, your organization has a new line of software and your audience is product marketers, you might want to focus your presentation on the new software features that the marketers could then pass on to prospective customers. In this case, you might also want to discuss how this product could help people work more efficiently and show the advantages the new software has over the previous version. However, if your audience includes employees who are going to be using the new software, you might want the presentation to show how to use the new software. This could include video screen captures, screen shots, and technical instruction about how to accomplish certain tasks using the new software. In the previous example, the subject matter is the same the introduction of a new software application. However, by considering the audience for your presentation and their interests, the two presentations probably end up looking very different. This is because the two audiences have different goals. The product marketers want to learn about the software application so they can sell it, whereas the employees want to learn about the new application so they can use it in their daily work. Though at times the audience s goals may overlap, as they easily could in this scenario, consider the main audience and the general purpose of the presentation, and then create the presentation with these issues in mind. Determining the Purpose of Your Presentation Closely tied to the idea of considering your audience is determining your purpose. If you aren t sure what the presentation s purpose is, ask yourself, What do I hope to accomplish through this presentation In many communications, whether it is a simple e-mail message or a memo to a group of people, purpose plays an instrumental role in planning and delivering your message. Continuing with the two example audiences I discussed in the previous section (product marketers and company employees), the two presentations would each have a different purpose. For the product marketers, your purpose is to inform them about the new features and to show them how to sell the product based on these new features. However, if your audience consists of employees who are going to use the software in their everyday work, your purpose is to teach them how to apply the new features to the work they do. Considering Time Constraints As with many things you do at work and at home, you will probably have time constraints for creating presentations in Microsoft Producer. For example, your presentation might have a time limit you might have to limit your presentation to 10 minutes. If this
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