read qr code from pdf java Use Your Logo in Your Listings in Java

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Use Your Logo in Your Listings
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The final step to forging your brand presence in your eBay listings is to insert your logo into each listing you create If you have a professional designer create custom templates for you, your logo can be incorporated into the overall design However, if you use the existing templates from Listing Designer or other similar services, you can still insert your logo into the text with simple HTML code You can even turn your logo into a hot spot that, when clicked, links the customer to your eBay Store Here s how: 1 Upload your jpg or gif image file of your logo to your image-hosting service 2 In the Enter Your Description section of the listing, choose the View HTML option 3 Scroll down through the code to the spot where you wish to insert your logo and enter these two HTML tags: <A href="http://(type your eBay Store URL)"> <img src="http://(type the URL for your logo image)">
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Tip: You can take these HTML tags and create a macro to make it easy to
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insert your logo into every listing On eBay s Sell Your Item form, as well as on Turbo Lister, the function is available under the Insert pull-down menu on the toolbar With your logo as a hot spot, you ll create a very important navigational link to your eBay Store Inserting links in your eBay listings that connect customers to your eBay Store is the smartest and easiest way to drive traffic to your store You can generate even more sales ( 5 discusses how to insert these links in your listings as a means of cross-selling and up-selling your products to your customers) The next section discusses ways to design your eBay Store so that it s consistent with your listings and further strengthens your brand
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Design Considerations for Your eBay Store
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Your eBay Store consolidates your brand presence on eBay As the nexus of all your eBay selling activity, your eBay Store should be designed to coordinate with your listings The eBay Store is the perfect place to layer on another brand message Creating a polished store design gives your business a professional appearance that inspires trust in your customers and encourages their buying behavior (and that last step, encouraging buying behavior, is the whole point of building your brand) Whether you use professional custom design services or do it yourself, the basic structure of the eBay Store presents many opportunities to build your eBay brand In 2, we took you step-by-step through the process of creating your store Refer back to 2 if you find you need a refresher course as you read through this next section We ll focus on how you can use that basic setup to create an online presence that impresses your individual brand on prospective customers All of these options are available by clicking the Manage Your Store link at the bottom of your store home page
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Customize Your Store Appearance to Build Your Brand
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You can customize your eBay Store s appearance in several ways to send strong brand messages to your customers: Choose your store theme Choose your overall store design to complement your brand s color theme and style Use the preset store design templates or customized store design wizard, or create an HTML design on your own or with the help of a designer Extend your store theme Use the same design theme for all custom pages you create You also want to match the theme to the HTML template design used for your individual item listings
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Use your logo With your Store Design page, insert your custom logo into your store s customized header so that it appears at the top of every page in your eBay Store Remember that this is prime real estate for forging your brand identity, so don t miss this opportunity Don t forget the custom listing header Create a custom listing header to appear automatically at the top of each item listing Use the same color scheme and design, and insert your custom logo and links to take customers to your eBay Store
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Tip: Remember that design consistency gives strength to your brand message, so choose a visual theme and insert it at every point where your customers view your goods on eBay
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