read qr code from pdf java Connect People and Add Emotion by Suggesting Gift-Giving in Java

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Connect People and Add Emotion by Suggesting Gift-Giving
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By purchasing something for yourself, you satisfy your own needs When you give a gift, you connect people and infuse emotion That s powerful If you re selling something that can be given as a gift (which is almost anything), you need to include some copy that persuades the reader to buy the item as a gift Keep it really simple these make great gifts or add some imagination treat your husband to the night of his life with these widgets If you don t offer up the gift option, you may miss a sale Some people get distracted on eBay, and they find things that they ll almost buy Maybe they think it s frivolous for themselves But once their personal rolodex starts spinning, they often find someone they know who would get a kick out of the item
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If you want to delve further into the motivations of gift givers, as opposed to pure consumers, think about the information presented in the following table You ll find the ideas and descriptions necessary to connect with gift givers
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Problem solver Needs meeter Ego builder Stomach filler Safety seeker Jokester Helper Savior Educator Celebrator
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Thoughtful person Mr Generosity
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This chapter covers a lot of material We got into listing organization; persuasive strategies; writing basics; tone, style and structure; FAQs; giftgiving; and much more Don t let the volume of information overload you, though You don t have to take every piece of advice to improve your listings We recommend that you take a tip here and there and apply it to your listings as you see fit Experiment with new writing techniques Test and witness the profitability of your efforts first hand Practice your description writing skills The more you do it, the easier it gets Come back to the chapter at a later date and use some more There s no rush Just constantly improve your listings, and think of your business from this customer-centric, strategic perspective
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Advanced Marketing Strategies: Extra-Mile Salesmanship for High-Profit Sales
ood salesmanship is often discredited and undervalued A lot of people think that competent salespeople are just friendly, naturally gabby, and blessed with good looks Some of that may be true, but most of us overlook the fact that good salespeople have well thought out, detailed marketing plans They do their homework Top-notch sales professionals: Know what s selling and why Are intimately connected to their best customers Understand what motivates their buyers Are experts in their field Tell a good story Are problem solvers Sell complete solutions (for example, a charger and a phone rather than just a phone) Ask for the order constantly and close What does this have to do with selling on eBay Everything salesmanship is the fundamental driver of profitability This chapter shows you how to emulate the habits and talents of a good salesperson to boost your bottom line
The Power of Scarcity
Perhaps the biggest motivator that drives eBay sales is scarcity a salesperson s steadfast ally People want things that are either out of their reach or potentially out of their reach They also urgently want more of what they have less of (and sometimes hoarding ensues)
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This is especially true of auction-format listings in eBay At any given point in time, shoppers can see how many of a particular item exists on eBay and what the going rate is If a person decides to bid on an item, he s hooked into a potential transaction in which the scarcity of the item is directly linked to the will of another bidder If someone else wants the item as much as he does, he has to bid higher That s the beauty of eBay for sellers It pits buyers in a competitive situation that oozes with feelings of scarcity and therefore encourages buyers to bid more, more often How many times have you heard this: I saw this incredible (insert name of product here) on eBay, and I wanted it so bad But I got outbid I wish I were watching it closer I would have paid more than the winning bid That item may come up on eBay again Plenty of them may exist in the world at prices lower than the final gavel price Manufacturers in China may be making them by the millions this very moment The bidding process, however, creates scarcity in the moment When you bid on something you want, you start imagining how many days, hours, or minutes are left in the auction, and how long it s going to take to ship it to you if you win You picture the item in your possession You want to buy it now, and you want to buy it before anyone else can, as in I want an Oompa Loompa now, Daddy!!! When you do win the item, you feel like you ve attained something of great value whether or not that s actually true You ve won That s what the feeling of scarcity does on eBay If you lose the bid, you feel like something of great value has slipped through your fingers You ve lost We see the scarcity phenomenon every year at the malls during Christmas Demand spikes, supplies are low, and the mobs descend on the toy stores You ve got until Christmas Eve to buy some item, and the clock is ticking Back in the 1980 s, it was mad mayhem with Cabbage Patch dolls And remember Furbies and Tickle Me Elmo The way you describe and discuss your goods in your listings can communicate the feeling of scarcity and urgency First, however, you need to make sure there s something genuinely scarce about your products
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