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Scanning QR Code in Visual C#.NET WAP: A Beginner s Guide

WAP: A Beginner s Guide
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automobiles and any wireless communication For consumers, Telematics brings added peace of mind, knowing that help can be summoned to the caller s exact location anytime it s needed, or that a loved one who is missing or overdue can be located For example, if a driver is involved in an emergency, he or she presses a dedicated button in the vehicle or a direct line on a handset to summon a response The response center receives the call and the caller s location simultaneously and can immediately notify the correct emergency services The response center can then, if necessary, help direct those services to the exact location of the car Similarly, an injured driver can talk on the phone with a trained specialist who can assess his situation and advise him until help arrives The peace-of-mind factor is important to most people For example, I am a husband and father, and I for one will certainly be providing each member of my family with such a device when it becomes commercially available, and I am sure this will be true for a large number of people Telematics will also bring consumers added convenience whenever they are mobile It cuts down on time spent in a variety of vehicle-related inconveniences Drivers can receive information about traffic conditions, the quickest route to their destination, or to a specific address or location It can be used to find a lost or stolen car, or to check on a driver s progress if she is running late Remote unlocking service means there s no time lost when keys are accidentally locked in the car If a driver has car trouble, Telematics can be used to perform remote diagnostics, direct the driver to the nearest garage, or call for roadside assistance For wireless carriers and car manufacturers, Telematics offers an advanced way for them to better serve their customers providing personalized service at the touch of a button For businesses, Telematics offers the potential opportunity to communicate with mobile customers when they are in the vicinity of their business And this is where the combined technologies of push and Telematics can make such a major difference to businesses
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PUSH AND TELEMATICS TOGETHER
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Push by itself is very much a shotgun approach It can deliver stock prices, shotgun-advertising promotions, and user-requested updates to specified information services The user could be anywhere in a particular country By interrogating some services, the user s location could be pinned down to within a particular radio cell With triangulation between two or three radio masts, the user could be located to within a couple of city blocks This is all exceedingly complex and not very accurate if someone wanted to send a marketing message to the user that is any more specific than Eat Wheaties! The Telematics approach of using a Global Positioning System to locate the user can be accurate within one or two meters (three to six feet) Now businesses can really pinpoint their prospective customer To return once more to the McDonald s example, you could target anyone traveling northbound on Main Street between 11:00 am and 1:00 pm with one promotion, and have other promotions for different times of the day so you
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12:
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Push Technology and Telematics
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could even catch the same user coming back down Main Street later in the day with a different offer Telematics will change the way advertising and promotion are done Changes will come slowly at first, but in a much more major way once the mobile devices are available According to a survey done by car manufacturers that are already supplying in-car devices, 70 percent of the users say that they would like the same functionality outside of their vehicles Currently, the GPS functionality is quite bulky, and better suited to being installed in vehicles than carried in a shirt pocket As the sizes of the components reduce with advances in technology, it will be possible to include the same functionality in mobile devices without additional penalties
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