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Case Study: Macromedia Add Life to the Web CD-ROM
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from Fireworks directly into Dreamweaver We're talking about doing Fireworks into Director Director needs all these little graphics Fireworks makes them in a coherent way Chris: Fireworks is not really spitting out any code It is not enabling the rollovers It is just making different states of the graphics that you can use to create rollovers Jeff: The button states end up in Director as cast members Once you've got those pieces you could go to Lingo or HTML rollovers Chris: Right Did Macromedia give you much feedback during development Jeff: There was a regular process of review We weren't dependent on them for any expertise or technology We did all the design work Since we were designing things that were very similar to what they had already approved, it was a very simple process to get nal approval Chris: Of course, they wanted to hear the sounds It wasn't anything out of the ordinary, in terms of the client relationship We had to make alpha and beta deliverables Once we got to the testing lab, we had to send out different versions Jeff: Every night Until the bugs were shaken out and it was ready to go Who did the sound design Jeff: We choose what we wanted and we decided to make it sort of fun Since Macromedia is a hip company mostly pitching to people like us, they pretty much defer to us to decide those sounds and other elements that we like Do you happen to know if the sounds were from libraries Jeff: We hired a composer for that part of the project We work with a number of different composers we give them a spec and they make us maybe twice as many sound loops as we need and then we narrow them down What was the nal resolution for the sound les
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Chris: I think they are 16-bit, 22KHz That's a safe selection You like to keep it 16-bit if you can In this case, we used stereo, because the les weren't that big they were loops They didn't have 64 or 128 bars of original music You had maybe 24 bars that looped So, you could keep the resolution pretty decent and not end up with huge monster les that Director would have to load Jeff: Since the sounds are being stored on CD-ROM, you don't really have any tight limits there Chris: It's mostly about the sound performance in Director and the amount of memory that it takes up You run into problems if you use too many resources Were there any other things you did in particular, dividing up the content between the Web and the CD-ROM Jeff: At one point we considered putting the entire Macromedia site on the CD Then, we decided not to We could have We dreamt up a lot of things we could do The essence of the project was delivering the demo les At its very core, this project was just a glori ed menu for launching demo les, and launching the installers We provided the basic information about the products and the minimum requirements for the demos From there, the user just launches the demos So, the decision was to keep it really basic and then have the Web site provide the real depth Jeff: I'd say that is a good approach overall You want to have some takehome thing that people can launch and use in this case, the Macromedia software demos To go much further is kind of pointless Earlier versions of the showcase CD had to encompass the entire experience, because the Web really wasn t around then and it wasn't commonly used In previous iterations, we had whole worlds of information about all of the products and all the things that had been made with all the products It was quite elaborate For this version, it was trimmed down Are the demos on the CD-ROM primarily 30-day demos Jeff: I think they are save disabled, which just means you can't save any of the work They run forever, but you can't really do anything useful with them, because they won't save les
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