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taken by Google If Google had taken the typical approach of providing a proprietary system that was licensed to the state of Alabama at high cost, none of this would have happened Instead, it was the fact that the technology is based on an open source standard (KML, Keyhole Markup Language) and provided an enterprise-level license in perpetuity at such a low cost ($150,000 for such a license is, in the words of Walker, something that every homeland security director can afford ) that made it possible for Alabama to give ownership of the system to all the stakeholders
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Virtual Alabama is perhaps one of the clearest examples of how the application of Web 20 tools and philosophy can make a dramatic difference in implementing the business of government in this case, at the local, state, and federal levels But we are really only at the beginning of the dramatic transformation that the application of Web 20 will cause in the business of government As detailed in the Virtual Alabama example, people at all levels of government are beginning to wake up to the possibilities There are also a number of initiatives going on at the local level In a white paper entitled Gov 20: Transforming Government and Governance for the Twenty-First Century, authors Don Tapscott, Anthony D Williams, and Dan Herman discussed one such project, called Networked Knowledge Los Angeles (NKLA), which was established by the city of Los Angeles in collaboration with UCLA to provide citizens with the information and forum to improve their communities NKLA accomplishes this by mashing together all kinds of public data and provides tools to enable citizens to explore how to address issues like substandard housing, crime, and social and economic problems facing their specific neighborhoods In particular, it enables citizens to interact in a meaningful fashion with government officials, community organizations, and others to try and solve problems facing these communities Moreover, the site enables communities to better address economic problems by empowering them to interact with the private sector by identifying potential investment opportunities, which can then help to redress community concerns It is a time-honored maxim that the federal government with the possible exception of the Department of Defense lags behind the private sector in the implementation of advanced technology
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In the case of Web 20 this is true not only for the traditional reason that government is risk adverse when it comes to adopting new technologies, but it would seem to be even more difficult because the adoption of these tools will mean a fundamental change in the way the federal government conducts the business of government Generally speaking, the federal government s approach to developing and implementing policy has been to rely on a (relatively) small handful of civil servants (sometimes referred to as bureaucrats) and internal subject matter experts At their best they may rely on some outside organizations think-tanks, not-for-profits, associations, and yes, the private sector to provide input But at the end of the day the government personnel make the decision as to what should be done and how it should be done Often, those decisions are politically driven, and while many may bemoan that fact, it is the way our system works But Web 20 can and will change all that if for no other reason than, as described above, the citizenry will demand it In other words, the cat is out of the bag The implications of this are truly revolutionary and that is likely to scare government officials who are not only not used to the kind of scrutiny this affords the average citizen, but who truly have no experience in being able to use mass collaboration to formulate and help implement policy The bottom line is that we are just at the beginning of transforming what has previously been called constituent relationship management to citizens relationship empowerment Web 20 is making it possible and inevitable for ending the disenfranchisement of citizens in all walks of life by providing the tools that in turn will provide actionable information and enable them to take control of their own lives
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