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the sequence, and your coverage is incomplete Perhaps your decoupage is not ordered, and your eyeline doesn t match because you started with a POV dolly shot and cross-faded to a Dutch tilt instead of using a head-on shot And all this could have been avoided if you had made a more complete storyboard, reviewed your mise en sc ne, used a static shot to start, blocked out some shots, and, before you called a wrap, made sure you checked the gates Does it make sense now Of course it does And now that you know what all those terms mean, you can do one of two things You can move on to the next chapter and learn about how to work out a story, and then plan that story using the technical know-how you ve gained in this chapter Or, you can put on an ascot tie, a dark blazer, and a monocle, crash some Hollywood party, and impress people with your filmmaking knowledge The choice, of course, is entirely yours
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Tell a Story
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Recognize the two kinds of stories Apply the 30-60-30 rule to video storytelling
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torytelling holds everything together I m not just talking about the short videos that we are creating using the techniques introduced in this book I mean everything that we call our human culture Thousands upon thousands of years ago, a dirty, muddy, sweaty group of humans gathered around a fire and grunted to each other about their day Nearly got stomped on by a woolly mammoth today, dear Boy, am I beat How was your day Oh, I had a good day, I discovered the wheel That sort of thing Storytelling evolved into putting pigments on cave walls and stacking piles of stones on a hill We put colors on our skin (and later shirts) We put beads in our hair We made songs, and songs told us things about ourselves, and informed others about us Stories in song, and stories on walls We report our commonalities and our differences to each other and we leave records of our existence for others who come after us We give instructions to each other of how to kill buffalo, how to sail a boat, how to lose weight, how to fix a computer, how to make a video Even a one-liner joke has a beginning, middle, and end Videos should have the same, even at 20 seconds This chapter explains how to structure your story, shows you how to estimate the length of your video based on your page count, and gives you an easy method of putting your ideas down on paper before capturing them on video
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Let s start by breaking down video stories into two types:
The narrative, or three-part story This is what you normally expect, or think of,
when you hear the word story There is a beginning, a middle, and an end In other words, the story has three acts Even a 30-second commercial that tells a story has three acts Jokes have three acts There s the setup, the exposition, and the punch line
The single-idea story This is as close to unedited video as it comes Reportage This
type of story is more of an exploration, or a document It reports more than it narrates News footage is in itself a single idea It captures an event The lead in and exit that the footage is presented between may give it a context that makes it part of a bigger story But the footage, like the videos on America s Funniest Home Videos on television, comprises single-idea stories Many times, family videos, slideshows, and holiday collections of images are single-idea stories rather than narratives Quick clips are single ideas If you load a quick clip to YouTube, that s a single-idea story you re watching These descriptions are relegated to the US style of story There is a great difference between the US story style and certain European story styles
CHAPTER 6:
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