CREATING AND MAINTAINING WEB SITES in Software

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CREATING AND MAINTAINING WEB SITES
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I Writing for an international audience Remember that the Web is a worldwide resource, open to people from many different cultures and countries What is acceptable in your culture might be vulgar in another culture One general rule: Don t use pictures of hand symbols (like a thumbs up or the OK sign) on your site Every hand symbol is considered obscene in at least one country in the world Make sure that addresses, phone numbers, prices, and shipping costs include information for those outside of your country I Privacy Never include personal information about people on web pages without their consent For example, suppose you create a web site for a church and you include the church s weekly newsletter Omit people s addresses, e-mail addresses, and phone numbers, unless you have their permission to include them Get the person s permission before mentioning sensitive information; for example, reporting that someone is out of town for a month might be an invitation to burglars, and reporting a wedding date and location invites pickpockets to the event The Web is much more public than a small printed newsletter! I Maintenance Don t commit to updating the web site more than you can actually follow through on To continue with the church web site example, it s easy to make a site with information about your church, and the only maintenance the site requires is when staff or contact information changes However, if you decide to include information about upcoming events, you are committing to updating the web site often enough to remove events as they pass and to add future events If you decide to publish the weekly church newsletter, you are committing to updating the web site weekly The Web is full of sites advertising events that happened in 1997 don t embarrass your organization by doing the same! I Accessibility Make your web site usable by vision-impaired people, as well as people with all types of software and hardware For information about designing web sites for people with disabilities, see wwwcastorg/bobby To make sure that your web pages look good on all types of browsers, try viewing your pages on the two most-recent versions of Internet Explorer and Netscape Navigator You might also want to see how your pages look on MSN-TV (WebTV) or on handhelds
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How Will You Store the Pages on Your Site
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For a small site, all the HTML files and graphics files are usually stored in one directory (folder) If you plan a large site, you might want commonly used graphics files to be stored in a separate subdirectory, so that all pages can use the same copies You might also want a subdirectory for each major section of the web site Larger sites may not even have HTML files at all; some of them have databases that create web pages on the fly as you request data That is a database-driven site, as described in 28
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To create a web site, you create lots of files, containing the text, pictures, audio, video, and programming for the site
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Web page files are text files, including the text that appears on the page and the text commands to format the page, show links, and display pictures These web page formatting commands are called HTML tags, the commands that are included in the formatting language that web browsers understand when displaying web pages Web page files usually have the filename extension htm or html Each web page that you create is stored in a separate file an HTML file You use a text editor or web page editor to create HTML files The main (home) page for a web site usually has the name indexhtml or indexhtm because this is the default filename that most web servers provide For example, if a user types wwwgreattapescom into a browser, the web page that appears is the page named indexhtml at that web site (Database-generated sites may have the default filename defaultasp or indexphp) In addition to HTML files, your web site will probably include graphics files lots of them Each picture that appears on a web page is stored in a separate file, usually with the extension gif (for GIF files) or jpg or jpeg (for JPEG files) An HTML tag controls where each picture appears on your web pages For example, if you use a tiny picture as a bullet for lists on your web pages, you need only one graphics file, with an HTML tag containing the filename in each place on the web pages where you want the bullet to appear You may also have graphics files for page backgrounds But remember: the greater the total size of all the files required to display a web page, the longer it takes to view the web page, especially for users with slow Internet connections Keep your graphics files small, and don t use too many For tips on using and creating graphics for your web pages, see 26 If your web site requires forms, databases, or other programmable features, you ll also need scripts and other files See 28 for more information
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